International Beef Alliance producers in Tāupo this week

The International Beef Alliance includes the national organisations representing beef cattle producers in Australia, Brazil, Canada, Mexico, New Zealand, Paraguay and the United States and it meets annually to progress issues of common interest. 

The presidents and chief executives from  the Cattle Council of Australia, Associação dos Criadores de Mato Grosso, Associação Nacional dos Confinadores de Brasil, Canadian Cattlemen’s Association, Confederación Nacional de Organizaciones Ganaderas, Asociación Rural de Paraguay, Beef + Lamb New Zealand (B+LNZ Ltd) and the US National Cattlemen’s Beef Association are meeting in Tāupo. This group accounts for 46 percent of the world’s beef cattle production and 63 percent of global beef exports.

Beef + Lamb NZ (B+LNZ) chairman James Parsons says it is great to be able to host this influential group of cattle producers.

“We’re looking forward to progressing issues that are close to the heart of the International Beef Alliance – issues like how we can work together on trade liberalisation such as supporting the ratification of TPP and resolving technical barriers to trade, developing sustainable farming systems, and how each of our countries can engage effectively with our young leaders to build a strong and profitable global beef industry.

“We’ll be showcasing New Zealand’s grass-fed farm systems and highlighting some of the practices that allow us to deal with environmental challenges and capitalise on them as we market our sheep and beef products to consumers at home and around the world.”

The programme will include visits to several leading New Zealand sheep and beef farms.

“We’ll be able to illustrate the integration of sheep, beef and dairy systems and how  Māori farmers are growing their businesses for future generations.

“Ensuring we understand our consumers is common to us all as beef producers and we will be sharing some insights to how we are working across the supply chain to meet those demands through collaboration, innovation and through our unique New Zealand story.”

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