RMSC 2016: Working together for profitability

Food safety and maintaining and enhancing New Zealand’s access to markets around the world – two strands of vital importance to profitability for the red meat industry – are to the fore in this year’s Red Meat Sector Conference (RMSC 2016) programme.

The joint organisers, the Meat Industry Association (MIA) and Beef + Lamb NZ Ltd, are anticipating a great turnout from industry at the sixth RMSC to be held on Sunday 24 and Monday 25 July at the Langham Hotel in Auckland.

The event is designed to bring everyone in the red meat chain together – processors, marketers, producers and others – to learn, share ideas and network to find ways to further improve the profitability of the $7.3 billion export red meat sector, explains new MIA chairman John Loughlin, who will attend for the first time in his new capacity.

Keynote speakers include minister for food safety Jo Goodhew who will open the conference. Another is former New Zealander of the Year, scientist, inventor and social entrepreneur Ray Avery of Lifepod.

Also lined up on the fresh new programme are: US senior policy advisor and veterinarian Barbara Masters, who works with the US food industry to ensure compliance with the Food Safety and Inspection Service (FSIS) and Food and Drug Administration (FDA); and Mr Li executive president of the China Meat Association who will give his perspective on New Zealand’s trade in this important market.

Other speakers include:

  • Crawford Falconer, current Sir Graeme Harrison Professorial Chair in Global Value Chains and Trade, Lincoln University
  • Mike Petersen, New Zealand Special Agricultural Trade Envoy
  • David Walker, Ministry for Foreign Affairs & Trade – New Zealand Trade, A Government Perspective
  • Colin James, Hugo Group
  • Richard Brown, GIRA

The programme also includes two ever popular social events, the Hamburg Sud Welcome Cocktail Function on the Sunday evening and the Maersk Line NZ Gala Dinner on the Monday night.

Maersk Lines NZ chief executive Gerard Morrison says his company is proud to support the sector and is delighted to continue its involvement in the Red Meat Sector Conference, “both as a sponsor and as a very interested participant.”

RMSC 2016 is well supported by other sponsors, which include for the first time silver sponsor livestock nutrition company SealesWinslow. At the time of writing, other confirmed sponsors were: bronze sponsor Marel, Triton, Callaghan Innovation, Milmeq (bags), Hally Labels (coffee cart) and Aus-Meat (name tags).

Registration for the event is now open at www.redmeatsector.co.nz.

This article appeared in Food NZ magazine (June/July 2016) and is reproduced here with permission.

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