red meat farmers Archives

Barber’s Wire: Taste Pure Nature launched in California

April 17, 2019

After more than a year’s thorough research and careful planning the New Zealand red meat sector’s country of origin brand Taste Pure Nature has been launched in the chosen test market of California, writes red […]

Agriculture Minister Damien O'Connor was part of a discussion panel at NZACCC

New Zealand farmers are focused on climate change

April 12, 2019

Research released at the New Zealand Agricultural Climate Change Conference held in Palmerston North this week showed New Zealand’s farmers, including those running beef cattle, sheep and deer, are focused on sustainability and the impacts […]

MobileTECH 2019: Should primary producers do more to protect their digital data?

February 19, 2019

Integrating digital technologies into your red meat business means data reliance, which brings new vulnerabilities and risks. The next generation of producers are doing away with basic spreadsheets and building their businesses using a real-time […]

Ag-tech: come and learn from the war-stories

November 2, 2018

If you think new technology is slowing down, the next few years are going to bring even more innovation into the red meat sector, says one agricultural technology expert. He’s behind a new bootcamp for […]

Investment needed for NZ red meat sector to realise sustainable advantage – industry report

October 10, 2018

Increased investment into the ethical and sustainable aspects of New Zealand’s red meat production systems can deliver a range of benefits for the sector, according to a recently-released report by agricultural banking specialist Rabobank. In […]

Three regions head pack for Red Meat Profit Partnership Action Network registrations

September 7, 2018

Farmers in Waikato/Bay of Plenty, Canterbury and Otago are leading the way in registering for the Red Meat Profit Partnership Action Network, according to the latest statistics. Over 700 farm businesses have so far signed […]

Net methane: missed opportunity?

July 6, 2018

Dairy farm environment consultant Steve Cranston welcomes Beef + Lamb NZ’s recently released Environment Strategy but believes it has missed an opportunity to brand New Zealand’s red meat products as ‘warming neutral’. With an eye […]

Meat exporters fully supportive of B+LNZ’s new Origin Brand

June 5, 2018

New Zealand’s red meat exporters are fully supportive of Beef + Lamb NZ Ltd (B+LNZ)’s new ‘Taste Pure Nature’ origin brand and Red Meat Story, that will provide a marketing umbrella for their own beef […]

PrimeCut: Four steps forward, half step back …

May 31, 2018

The red meat sector took four steps forward over the past month, but the going got tougher towards the end. It started as a bold month of May for the sector. Beef + Lamb NZ […]

Comment: seeing trees for the wood

April 17, 2018

The forestry sector is fired up with discussion about how to meet the Government’s One Billion Trees planting initiative. Partnering with red meat farmers to help them achieve what they want to achieve with trees […]

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