Taste Pure Nature Archives

Good Food 4: Protein

June 7, 2019

Red meat sector representatives attending this year’s New Zealand Institute of Food Science and Technology (NZIFST) ‘Good Food 4’ conference in Christchurch have an interesting programme to dip into, once again. This year four main […]

Barber’s Wire: Taste Pure Nature launched in California

April 17, 2019

After more than a year’s thorough research and careful planning the New Zealand red meat sector’s country of origin brand Taste Pure Nature has been launched in the chosen test market of California, writes red […]

Stuart Hall, AgResearch speaking at the AgResearch Meat Technology Workshop

MIA Focus 2: Transformative technologies at AgResearch Meat Technology Workshop

April 9, 2019

Opening the 2019 AgResearch Meat Technology Workshop, AgResearch partnerships and programme director Stuart Hall pointed to the five global mega trends – a hungrier world, a wealthier world, choosy customers, transformative technologies, along with a […]

Former Meat Board production supervisors reminisce

April 8, 2019

On 12, 13 and 14 of March, the former New Zealand Meat Board Production Supervisors, who were finally disbanded in 1999, held a reunion in Christchurch. The event, co-organised by former chief production supervisor Graeme […]

Encouraging results from Taste Pure Nature origin brand launch

March 28, 2019

Early results are very encouraging from Beef + Lamb New Zealand Ltd (B+LNZ)’s rollout of its Taste Pure Nature country-of-origin brand campaign in California. Since officially launching on Thursday 21 March, there have been 162 […]

Focus on environment and exports at Beef + Lamb NZ annual meeting

March 22, 2019

Beef + Lamb New Zealand’s (B+LNZ) Annual Meeting in Timaru on 21 March has focused on how the conversation on food has changed, with consumers thinking more about the provenance of their food and how […]

Taste Pure Nature origin brand goes live in California

March 21, 2019

The New Zealand red meat sector’s origin brand ‘Taste Pure Nature’ has gone live today in the United States. Beef + Lamb NZ (B+LNZ Ltd)’s general manager international market development Nick Beeby covered the latest […]

Barber’s Wire: NZFAP essential to high value exports

February 28, 2019

Since the start date of 1 July 2017 the NZ Farm Assurance Programme (NZFAP) has already generated a high uptake by processors and producers with a significant level of success, writes Allan Barber. According to […]

Registrations now open for B+LNZ Annual Meeting

February 21, 2019

Beef + Lamb New Zealand’s (B+LNZ) Annual Meeting is to be held in Timaru on Thursday 21 March 2019 from 10:30am with a full day of events planned either side of the meeting itself to […]

Barber’s Wire: Pace of change keeps getting quicker

January 30, 2019

Perhaps it’s Allan Barber’s advancing age, he writes, but it seems as though the changes facing agriculture demand ever faster reactions and responses to stay ahead or even just to keep pace with a whole […]

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