Taste Pure Nature Archives

Focus on environment and exports at Beef + Lamb NZ annual meeting

March 22, 2019

Beef + Lamb New Zealand’s (B+LNZ) Annual Meeting in Timaru on 21 March has focused on how the conversation on food has changed, with consumers thinking more about the provenance of their food and how […]

Taste Pure Nature origin brand goes live in California

March 21, 2019

The New Zealand red meat sector’s origin brand ‘Taste Pure Nature’ has gone live today in the United States. Beef + Lamb NZ (B+LNZ Ltd)’s general manager international market development Nick Beeby covered the latest […]

Barber’s Wire: NZFAP essential to high value exports

February 28, 2019

Since the start date of 1 July 2017 the NZ Farm Assurance Programme (NZFAP) has already generated a high uptake by processors and producers with a significant level of success, writes Allan Barber. According to […]

Registrations now open for B+LNZ Annual Meeting

February 21, 2019

Beef + Lamb New Zealand’s (B+LNZ) Annual Meeting is to be held in Timaru on Thursday 21 March 2019 from 10:30am with a full day of events planned either side of the meeting itself to […]

Barber’s Wire: Pace of change keeps getting quicker

January 30, 2019

Perhaps it’s Allan Barber’s advancing age, he writes, but it seems as though the changes facing agriculture demand ever faster reactions and responses to stay ahead or even just to keep pace with a whole […]

Barber’s Wire: Strong progress with origin brand development

November 6, 2018

Red meat origin brand Taste Pure Nature is on track to be launched early next year in California, more specifically in the target cities of San Francisco and Los Angeles, with the full support of […]

PrimeCut: New season is about value and opportunities

October 31, 2018

The new season is underway. It seems quiet … too quiet, almost! But, there is plenty of work going on behind the scenes to make the most of any valuable emerging opportunities. We’ve had the […]

Sheep and beef farmers positive about the future

September 25, 2018

More than two thirds of sheep and beef farmers are positive about the future of the industry but watchful of changing headwinds, according to research by Beef + Lamb New Zealand (B+LNZ). Sixty-eight per cent […]

B+LNZ welcomes Sir Peter Gluckman’s report on agricultural emissions

September 13, 2018

Beef + Lamb New Zealand (B+LNZ) has welcomed the final report from the Prime Minister’s former Chief Science Advisor Sir Peter Gluckman which effectively endorses B+LNZ’s approach for individual farm plans as a tool for […]

Barber’s Wire: The world is not yet falling apart

September 5, 2018

Much to a lot of people’s surprise, the world economy is resisting the dire predictions of many commentators, just as the New Zealand economy continues to perform much better than businesses are prepared to accept, […]

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