Tag Archives: B+LNZ Ltd

Farmer-owned organisation.

Meat season hits the wall, says Barber

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Cattle supply has virtually dried up earlier than expected this season, Allan Barber has found. Writing in his most recent blog, he says settlement of the industrial dispute at AFFCO barely came in time to beat the passing of the season’s processing peak. Contrary to expectations that the supply of cattle, particularly cull dairy cows, would last until the end of June at least, the flow has virtually dried up.

Barber has been talking to B+LNZ Ltd’s Economic Service executive director Rob Davision. Read more …

Second Red Meat Sector Conference

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Closing speaker for conference: clinical psychologist Nigel Latta.

High quality speakers and ample opportunities to network are on offer to delegates from the meat industry, farming and their service sectors at this year’s Red Meat Sector Conference.

We’ve been given a sneak preview of the content of the meat industry’s second annual conference, which will take place at the Rydges Lakeland Resort in Queenstown. The event is co-hosted once again by the Meat Industry Association (MIA) and Beef + Lamb New Zealand Ltd (B+LNZ).

Keynote speakers include clinical psychologist, author and self-confessed ‘wearer of socks’ Nigel Latta and Swazi Apparel’s Davey Hughes. They are joined by a dozen or so other presenters to focus once more on the core themes identified in the Red Meat Sector Strategy launched in May 2011.

After scene-setting presentations from Colin James of the Hugo Group and Richard Brown of European market research group GIRA, three sessions will cover the themes of the Sector Strategy.

In session one: meeting the needs of consumers will be the focus of Arron Hoyle of McDonald’s and Murray Johnston of Progressive Enterprises, while John Carroll of AVANZA avocado growers will look at managing market supply.

Australian and US perspectives regarding procurement will be explored in the second session, while best practices will be explored by B+LNZ Economic Service’s Rob Davison, Mark Paine of Dairy NZ and farming leader Doug Avery.

The conference will close with a session on behavioural change from Nigel Latta.

Two major social events are planned during the conference; a Welcome Cocktail Function, supported by Hamburg Sud, to be held on the evening of Sunday 15 July; and a Gala Dinner, sponsored by Maersk Line, to be held on the evening of Monday 16 July at which Davey Hughes of Swazi Apparel will speak.

For the first time, ANZ bank has taken the premier sponsorship role.

Don’t miss out: register online and find more information at www.mia.co.nz.

RED MEAT SECTOR CONFERENCE: THANKS TO SPONSORS

Premier: ANZ

Gala Dinner: Maersk Line

Welcome Cocktail Function: Hamburg Sud NZ Ltd.

Pre-networking drinks: Milmeq

Morning and afternoon teas: Triton Commercial Systems

Gold: AgResearch, Bell Gully, Ecolab, Milmeq and System Controls Ltd.

Silver: Industrial Research Ltd, NAIT Ltd, Port of Tauranga, SATO NZ Ltd and Sealed Air NZ.

Delegate bags: Bemis Flexible Packaging Australasia Ltd.

Other: Marfret Compagnie Maritime.

Published in Food NZ magazine (June/July 2012).

 

KPMG’s Agribusiness Agenda points the way forward

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The KPMG Agribusiness Agenda 2012, released this week, contains interesting observations which have been gathered from conversations with nearly 100 business leaders, says Allan Barber, who recently reviewed the report.

But like most strategy documents I have ever read, the conclusions never quite seem to live up to the anticipation. However, this is a solid document with good ideas. Read more …

 

World Meat Congress 2012

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In June, the International Meat Secretariat’s 19th World Meat Congress will take place in Paris, attracting 1,000 meat industry participants from all over the world, including New Zealand.

Taking a turn at organising the biennial Congress this time are the two French meat and livestock associations, Interbev and Inaporc, under the official patronage of the French Ministry of Agriculture. The Congress theme is ‘Proudly producing and trading meat.’

B+LNZ Ltd chief executive Scott Champion and AgResearch’s Stewart Ledgard are two of the 40 or so speakers presenting at the two day congress.  Champion will talk about ‘Sheepmeat in Asia – what are the opportunities and challenges’, while Ledgard will look at ‘Life Cycle Assessment and the need for an internationally agreed methodology’.

Other interesting speakers include Christophe Lafougere of GIRAG, ‘Are we moving towards a world price for meat?’ and ‘Meat marketing supertrends’ from IMS marketing committee chairman Chris Lamb, plus US, China and EU views.

 

 

 

ANZCO MD new B+LNZ director

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New B+LNZ board member: Mark Clarkson

Mark Clarkson, managing director of ANZCO Foods Ltd and a Meat Industry Association (MIA) Council member, has recently been appointed to the Board of Beef +Lamb NZ (B+LNZ) as one of two processor-exporter representatives nominated by the MIA.

Before beginning his current role with ANZCO Foods in March 2004, Clarkson was the chief executive of ANZCO subsidiary CMP Canterbury for 10 years. Prior to that, he was the general manager of Five Star Beef Limited, a 50:50 joint venture with Itoham and ANZCO.

Mark Clarkson joins the other processor-exporter representative on the board, Craig Hickson of Progressive Meats and the six farmer-elected board members.

Clarkson replaces Keith Cooper, chief executive of Silver Fern Farms who resigned earlier this year, having sat on the B+LNZ board since 2009.

Published in Food NZ (June/July 2012).

Silver Fern Farms’ UK brand launch expanding

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Silver Fern Farms’ launch of its branded New Zealand lamb range into British retail giant Tesco (Food NZ, December/January 2012) has been successful, according to the company, which is now looking at expanding the product range available in Britain.

This is the first time that branded lamb has been available in the fresh chilled lamb section of a major grocery chain in the UK. Chief executive Keith Cooper said the company was delighted that “the early good results at Tesco have given us the opportunity to extend the range with the introduction of Lamb Medallions to the current range – Roast, Rumps, Rack and Loin Fillets. We are currently stocking about 250 stores in the UK with pleasing upward trending occurring over the introductory period.”

Silver Fern Farms has utilised Primary Growth Partnership funding to assist with UK consumer research and using branded retail as a test market/prototype will allow the company to begin to meet its commitments to achieving the goals within the framework, Cooper says. The project was also supported by Beef + Lamb NZ with $1 for $1 matched levy funding.

The original launch was supported by an innovative marketing campaign focused on creating awareness at the point of purchase and tightly targeted towards Tesco shoppers using Tesco communications mediums.

The company is also fortunate to have a team of people in the UK who can work alongside its brand team here in New Zealand, group marketing manager Sharon Angus says. “We’re able to think local and act global.”

Published in Food NZ magazine (June/July 2012) .

New Zealand’s ‘Steak of the Decade’

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New Zealand beef producers are lining up in the hunt for New Zealand’s top beef producer of the decade. Ten finalists were announced today in the competition that is being run to celebrate a decade of the Steak of Origin Challenge which aims to find the nation’s most tender and tasty sirloin steak.

The results of over 3,000 entries from the last nine years of competition have been analysed and will be combined with the results from this year. Beef + Lamb New Zealand Ltd’s chief executive, Dr Scott Champion says 10 years of the Steak of Origin Challenge is a significant milestone for the competition.

“This competition is keenly contested by farmers who are focused on producing the best steak and it goes from strength to strength each year,” he said. The Steak of Origin Producer of the Decade will be decided by the results of this year’s Steak of Origin challenge with semi-finalists also announced today. Ten judges from the past nine years of competition have been invited back to help determine the winner. The judging line-up includes Allyson Gofton, Sir Colin Meads, Sarah Ulmer and Associate Minister of Agriculture, Hon. Nathan Guy. An award for the Brand of the Decade will also be presented to a steak brand which has consistently delivered a quality product. The Steak of Origin semi-final will be held at Gorilla Restaurant in Christchurch on Friday 4 May followed by the Grand Final held during the Beef + Lamb New Zealand Beef Expo in Feilding on Monday 14 May, where all the winners will be announced.

Differences are more apparent than real

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Differences more apparent than real

Reported differences of opinion in meat industry leaders are more apparent than real, writes industry commentator, Allan Barber, in his latest blog. In spite of recent disagreements, most notably between Keith Cooper of Silver Fern Farms and Beef and Lamb NZ, there doesn’t appear to be too much wrong with relationships between meat companies and the industry good organisation representing sheep and beef farmers, he says. Read more …