BurgerFuel wins franchise export award

Congratulations to New Zealand gourmet burger franchise BurgerFuel, which has won the Franchise Export of the Year award in the Westpac NZ Franchise Awards 2012.

The judges praised BurgerFuel for not just selling high quality, gourmet products, but also for developing the company into a specialist exporter which sources raw materials from New Zealand wherever possible, The products BurgerFuel sends overseas are extensive, exporting anything from 100% pure New Zealand grass-fed beef to a complete store fit-out, ensuring that the products and service they provide their customers, remains of a consistently high quality standard, in all export countries.

BurgerFuel now has stores in Iraq, Abu Dhabi and Saudi Arabia, with plans to open in Egypt and other Middle Eastern territories in the next year, making them firmly established in the international market and exporting industry, the company says.

The award also takes into account critical success factors such as outstanding systems that ultimately lead to a company’s ability to scale into new markets.

BurgerFuel says that whilst it’s also growing its chain in New Zealand, having just opened its thirtieth store here, its focus is firmly on its objective of becoming a global brand. The company works with NZ Trade and Enterprise and is a recognised NZTE ‘Beachheads’ company, BurgerFuel Worldwide is a New Zealand gourmet burger concept and is listed on the New Zealand stock exchange,

Major new FTA to be negotiated

A new free trade agreement, that could mean a US$500 billion boost to the Asian region’s economy by 2025, is to be negotiated it was announced today.

The New Zealand International Business Forum (NZIBF) has welcomed the announcement that the ten members of ASEAN (the Association of South East Asian Nations) and six other economies including New Zealand, Australia, China, Japan, Korea and India, intend to negotiate the Regional Comprehensive Economic Partnership (RCEP).

“This is a further sign that New Zealand’s home is in Asia” said NZIBF Chairman Sir Graeme Harrison.

“This negotiation will build on New Zealand and Australia’s existing high quality free trade agreement with ASEAN and will bring both the giant North Asian economies and India into the same network.  The initiation of a free trade negotiation with Japan is particularly welcome: Japan is now the only Asian economy with which New Zealand neither has an FTA or a negotiation underway.  A closer trade and economic relationship with Japan is strongly supported by New Zealand business and would be benefit to both countries”.

The RCEP announcement was made at the East Asia Summit meeting in Phnom Penh which is being attended by Prime Minister Key and Trade Minister Groser. The announcement follows several years of preparatory work by officials.

“We congratulate those associated with this initiative which demonstrates new leadership by the ASEAN economies. I can see several years of hard work by negotiators ahead to bring this new agreement into effect. The effort will be worth it: because of its wide coverage RCEP could be even bigger than the Trans Pacific Partnership (TPP) in terms of its contribution to economic welfare.”

Sir Graeme emphasised that TPP and RCEP were mutually reinforcing as potential pathways to a wider Free Trade Area of the Asia Pacific (FTAAP).

“There can be many paths to a broader vision for regional economic integration. New Zealand is fortunate to be directly involved in both major initiatives. TPP is further advanced but both TPP and RCEP are significant and for New Zealand offer the possibility of eliminating barriers and reducing the cost of doing business, building the basis for economic growth and creating jobs”, concluded Sir Graeme.

ASEAN members include Brunei, Cambodia, Indonesia, Laos, Malaysia, Myanmar (Burma), Singapore, Thailand, The Philippines and Viet Nam, which make up collectively the world’s ninth largest economy.

Research by the East West Centre in Honolulu and the Petersen Institute for International Economics in Washington DC suggests that Asian trade liberalisation could be worth $US500 billion to the region’s economy by 2025.

 

Omnishambles for lamb

‘Omnishambles’, is the word of the year, according to the Oxford Dictionary. Coined originally in a British TV political sitcom, and meaning ‘a situation that is shambolic from every angle’, at first sight it seems a good way to describe this week’s public showing for the sheepmeat industry. It also seems fitting as ‘shambles’ was the old Middle English word for the place where meat is butchered and sold.

High prices for lamb last year, caused in part by high schedule prices to farmers compounded by the ridiculously high NZ dollar and customer resistance to the resulting final prices, resulting in high stock levels have combined to produce announcements of combined losses of over $81.9 million by Alliance Group and Silver Fern Farms this week to add to the $605,000 loss announced in July by the ‘canary-in-the-mine’ Blue Sky Meats.

The situation was signalled earlier in the year, with price resistance being evident, but it wasn’t apparent, until the end of year accounts wash-up, just how bad the situation was. The fall-out continues. According to media reports, Alliance Group has also confirmed this week that it will make redundancy payments for up to 223 staff as a result of the closure of the Mataura sheepmeat processing plant, which it announced earlier this year. In addition, lamb schedule prices to farmers are said to be tumbling as processors react to the reluctance of European customers to pay the higher prices. Both Alliance and Silver Fern Farms have acknowledged they paid too much for livestock for too long.

The vultures gathered as the Meat Workers Union received plenty of coverage this week with its claims of ‘industry over-capacity’ and lack of leadership in the meat industry – sounding, perhaps, a little last century, but calling for government intervention. Hindsight is a wonderful thing.

Strong, but silent. Like a good southern bloke, the industry is taking its medicine. No industry comment has been made to date by any of the industry organisations or by Government. A response is probably brewing.

We know the meat export industry is resilient. It’s been around for 130 years after all. It’s also characterised by businesses: small-to-medium farming businesses supplying to mainly medium and large meat processing businesses producing product for, in some cases and from New Zealand’s perspective, gigantic global commercial concerns. All of which are subject to the current, and extraordinary, global economic pressures.

Contrary to MWU assertions, plenty is happening behind the scenes as a result of the 2010 Red Meat Sector Strategy, this year’s Riddet Institute’s ‘Call to Arms’, the Stanford University boot camp and no doubt also yesterday’s Pure Advantage Green Growth report will have sparked ideas. All of these work alongside and complement the Government’s  Business Growth Agenda. All highlight the importance of the primary sector to New Zealand’s future fortunes.

Stockpiles have already been worked through, new plants are being built, like Silver Fern Farms’ Te Aroha replacement plant for the one that burned down, and old ones adjusted to cater for the shifts in geographic livestock procurement, to adjust for capacity and cater for new customer requirements.

That was all last season. This is a new season. Lessons have been learned. As Allan Barber reported at the end of October, the 2012-2013 season was looking optimistic from the European perspective following the massive SIAL food fair in Paris. Add to that global meat demand is continuing its upward trend and the the fact that New Zealand meat has an exceptionally good reputation offshore and is the envy of many other producing countries, things ain’t looking so bad.

Omnishambles? I don’t think so.

 

 

New Zealand’s top sausage for 2012 is …

New Zealand’s top sausage for 2012 is a Smoked Kielbasa from Wellington’s legendary Island Bay and Strathmore Butcheries.

The 2012 Devro New Zealand Sausage Competition ran over three days last week, with the Supreme Award and People’s Choice Award winners being decided on Friday night.

From 450 sausages only one can reign supreme, however, and that went to the Smoked Kielbasa. Gold, silver and bronze medals were awarded a swell but only the best of the best made it to the Supreme judging round.

Don Andrew, owner of Island Bay and Strathmore Butcheries says he’s overwhelmed by the win. “More than anything I want to thank all our loyal customers for their support. To win this award is the ultimate prize in the craft of sausage making,” he said, encouraging butchers to keep on entering.

The People’s Choice Award was won by Franklin  Country Meats with a Smoked Paprika and Cheese Sausage.

The competition, which has been running since 1994, is proudly supported by Devro and Kerry Ingredients.

 

 

Wedderburn Sharp Blacks look for title

The 2012 Wedderburn Sharp Blacks

New Zealand’s top five butchers are preparing for the rematch they’ve waited 12 months for.

The Wedderburn Sharp Blacks are seeking redemption after a narrow loss to Australia in the inaugural Trans Tasman Test Match last year.

Retail Meat New Zealand Manager, Fiona Greig, says the team is rearing to go after being beaten last year.

“The team is already hard at work preparing for the test match. They were gutted after last year’s loss and can’t wait to get the trophy back,” says Greig.

The next outing for the team will be a warm up at the Retail Meat New Zealand conference in March, where their peers from around the country will offer critique and ideas, before the test match in Melbourne versus the Australian team.

This year, Wedderburn are also backing the team. Wedderburn marketing manager – Australasia, Brenda Davenport says, “We are proud of our growing association with Retail Meat New Zealand, and grateful for the opportunity to sponsor this skilled team of butchers.

“Not only does it provide us the chance to support an industry we hold in high regard, but it also allows butchers hands on experience of our full range of meat processing equipment.  Go the Wedderburn Sharp Blacks!”

The team, also supported by Beef + Lamb New Zealand Inc, is made up of:

  • Peter Martin, Mad Butcher Onehunga, Auckland;
  • Calum Sutherland, West End New World, Rotorua;
  • Bruce van der Nett, Henderson Pak n Save, Auckland;
  • Marcus Waldman, Mad Butcher Palmerston North; and
  • Corey Winder, Ashby’s Butchery, Christchurch.